While commercial movie theaters are in the business of selling popcorn, film festivals are designed to showcase independent films, international releases, documentaries and off-Hollywood movies. They bring together film lovers, support talented filmmakers, and foster an appreciation for the cinematic art form. The art film community has flourished as festivals have gained huge popularity around the world. Jewish film festivals have an additional mission of engaging the community, illuminating the Jewish experience, and deepening understanding of Jewish history, culture, values and traditions.